Customer
Stories

In the dynamic world of field service management solutions, Simpro, a global software group operating in six countries, faced a pivotal challenge: how to evolve from a purely inbound marketing approach to a more strategic, account-based model.   Under the guidance of Tim Lamb, vice president of growth marketing, strategically chose to focus on the UK […]

Bonterra is one of the fastest-growing social good software companies in the world. Through innovative solutions for fundraising, corporate social responsibility, and case management, Bonterra is working towards increasing giving to 3% of U.S. GDP by 2033, unlocking $573 billion for more global good annually.  Justin Lopez, account-based marketing manager (ABM) at Bonterra, shares how […]

In early 2023, a leading FinTech company explored the viability of selling payment processing services directly to merchants. Building on their prior success with 6sense in scaling account-based marketing (ABM) in the enterprise segment, the company used 6sense’s ABM and sales intelligence tools to reach this new group of buyers. As a result of business […]

When Dialpad set out to build their digital account-based marketing program in late 2023, they knew they needed more than just powerful platform capabilities — they needed expertise to maximize their investment and accelerate results.  As digital ABM manager at Dialpad, Shanelle Rucker brought valuable experience implementing 6sense in her previous roles. But rather than […]

Reltio, a leader in data unification and management, previously faced the all-too-common industry challenge—having to do more with less. Knowing that chasing lukewarm opportunities isn’t the most effective use of most business development representatives’ (BDRs) time, Reltio turned to 6sense’s AI’s Email Agents for support.  This case study dives deep into Reltio’s Email Agents strategy […]

By: Jim Vaillancourt, Founder of Lionhurst  Lionhurst is a digital marketing agency recognized as a Google Ads Product Expert. The company is one of three U.S. Gold Product Experts in the official Google Ads community. Lionhurst partners with 6sense to enhance Google Ads targeting strategies. Jim Vaillancourt, a key member of the team, brings expertise […]

JAGGAER, a world leader in procurement software, faced a common problem in the B2B industry: making their Account-Based Experiences (ABX) strategy work its best with limited resources. Despite being a sizable organization, resource allocation constrained their ABX efforts in North America. Annika Helmrich, Vice President of Growth Marketing at JAGGAER, recognized the need for a […]

When Taylor Allewelt joined FireMon as an account-based marketing manager, she discovered an untapped goldmine: the company’s 6sense instance wasn’t being used to its full potential. Together with Amy Yuan, director of marketing operations, they saw an opportunity to transform FireMon’s marketing approach.   Now that the company, a leader in network security policy management, had […]

ScienceLogic, a leader in automated IT operations and observability solutions, empowers organizations with actionable insights, seamless visibility across environments, and workflow automation to drive outcomes and eliminate manual tasks with their ScienceLogic AI platform. We sat down with Arielle Recine, vice president of lifecycle marketing, and Connor Wright, senior ABM manager at ScienceLogic, to learn […]

For Coveo, a leader in AI-powered search and generative experiences, aligning marketing and sales teams presented an ongoing challenge and opportunity. The marketing and business development teams have been working closely together under the CMO to maximize communication and collaboration. Through this alignment they discovered that their traditional lead-focused approach across four business lines relied […]

Dirty data and disjointed marketing efforts leave many companies struggling to find their footing. ExtensisHR, a leader in HR solutions, experienced just that — and set out to align marketing and sales with data-driven transformation.  Using 6sense’s powerful combination of account-based marketing (ABM) and sales intelligence, the new approach resulted in a 25% increase in […]

A leading automotive technology provider that helps resolve tens of millions of auto insurance claims has turned to 6sense’s Email Agents to ensure they don’t miss any critical opportunities. As a result, this enterprise platform is reaching more leads, personalizing messages at a scale that was previously impossible, and receiving more responses.   The problem […]