6sense Advertising gives digital marketers the power to build dynamic audiences and activate them on any ad channel, maximizing impact and minimizing wasted spend.
6sense Revenue Marketing
Advertising
Reach the right audience and wipe out waste
If your digital ads aren’t reaching the right audience — high-fit, high-intent accounts ready to buy — you’re missing critical opportunities and burning needlessly through your ad budget.
See how campaigns are impacting pipeline and revenue — an insight that’s often murky for B2B digital marketers who contend with long and complex buyer journeys.
Bring control and clarity to your digital ads and watch ROI soar.
Run multichannel campaigns from one platform
Target ideal buyers on their preferred channels. Activate dynamic 6sense audiences across our native DSP or sync them with LinkedIn, Meta, and Google Ads to maximize reach and drive brand awareness and engagement.
- Connected TV
- Display Native
- Paid Search
- Social
- Video
Optimize your campaigns with 6AI
Maximize viewability
Restrict bidding on inventory with low viewability
Improve budget efficiency
Lower max CPM bids and continue to meet daily spend limit
Ensure coverage
Distribute your advertising budget proportionately across targeted accounts
SAP transforms their prospect experience with AI-driven campaigns
2.5x
more accounts targeted on same spend
60%
reduction to ad costs
RepTrak boosts ad performance & increases contract values
3x
ROI on LinkedIn spend
96%
decrease in ad costs
Frequently Asked Questions
What is B2B advertising?
B2B advertising, business-to-business advertising, helps companies promote their products or services to other businesses. The aim is to reach the specific employees of the company responsible for making purchase decisions. Many different channels can be used for B2B advertising, including print, digital, social and broadcast media.
What is B2B programmatic advertising?
B2B programmatic advertising is an automated method for buying, targeting, and serving digital ads to a specific audience. This can include various technologies for aggregating ad inventory, segmenting audiences based on buying stage, ensuring brand safety, optimizing spend, and capturing real-time campaign performance. Ultimately delivering a more efficient way for marketers to reach their audience and get a higher return on investment.
What ad networks can I use with 6sense digital advertising?
6sense’s built-in custom B2B DSP connects with the world’s largest ad exchanges, as well as Google, LinkedIn and Facebook for scalable, global reach across platforms. 6sense supports a wide range of creative formats, including traditional and HTML5 banners, video, social, and native format ads.
